Showroom Idea Center > VIDEO CENTER
At the CTDA 2008 Management Conference professional speaker, Jim Dion presented, "Creating a Sell Room, Not a Showroom".
To view the 90 minute video click here (289MB/WMV). To download the PowerPoint slides click here.
Jim Dion, founder and president of Chicago-based Dionco Inc., is an internationally known consultant, keynote speaker, trainer, and author of the best-sellers Retail Selling Ain’t Brain Surgery, It’s Twice As Hard, Start and Run a Retail Business and The Complete Idiot’s Guide to Starting and Running a Retail Store.
Jim consults, trains and speaks on consumer trends, retail technology, selling and service, retail merchandising and operations, marketing and leadership.
With a BS, MS degree in Psychology from Chicago State University and a Ph.D. (abd) in Industrial Psychology from the Illinois Institute of Technology combined with over 30 years of progressive retail experience working at Sears, Levi Strauss and Gilmore Department Stores, Jim is one of the most sought after consultants and speakers in the US and internationally.
As a consultant, he has helped hundreds of retailers large and small successfully reposition their retail business, including Ritz-Carlton, Harley-Davidson, Hummer, Poster Plus, The Hat Shack, and Potomac ABC to name a few.
To learn more about Jim click here. Don't miss Jim at the 2010 Total Solutions Plus! His session will be held on Friday, November 5th at 10am on, "Creating a Store".
From Chaos to Calm: Transform Cluttered Tile Shops into Serene Showrooms
Kim Bernard, Walker Zanger presented a webinar on June 17th, 2010 on transforming your showroom.
Have you thought about how potential clients feel when they enter your store? Have you thought about how you can influence how your clients feel to drive more sales? Join us and learn some simple things you can do to improve your store (and your bottom line!)
In this webinar you will learn the importance of practical issues such as product organization and the value of a good space plan. We’ll explore the importance of creating a lasting good impression. You will learn how to appeal to the 5 senses to establish an emotional connection with your clients. We will also review many of the practical issues of store planning including lighting, education and interaction. Throughout, we will review some simple actions you can take to change your store environment which will make buying and selling easier and more enjoyable for everyone.
To purchase the recorded webinar click here. For more information on CTDA webinars click here.
Do you consider someone a showroom expert? Contact CTDA Staff with your suggestions on future Webinar and Total Solutions Plus Showroom speakers.