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Profit Improvement Report

The CTDA Profit Improvement Report is a valuable members-only benefit. The quarterly report outlines current financial and marketing topics that influence distributors' profitability in today's market. The reports are conducted by Dr. Albert Bates from the Profit Planning Group.

This quarter's report is now available on the CTDA members-only website, www.ctdahomenet.org.The report focuses on "Misunderstanding the Expense Structure". The sales challenges associated with the recession have caused most firms to take a serious look at their operating expenses. Obviously, most of the effort has focused on cutting expenses. While that is an important task, a more fundamental issue is determining the nature of the firm’s expense structure. That is, deciding whether the organization should build a heavy fixed-expense structure or whether it should rely more on variable expenses.

In addition Al provides an excel spreadsheet outlining the impact of a sales decline, under various assumptions, about variable expenses.

In order to access these reports members can login with their user name and password. The reports appear on the home page under the title, Profit Improvement Reports.

To receive your login and password information contact CTDA staff.
To receive this member-only benefit apply for membership in CTDA today.